CReating compelling content

A strong content strategy is the backbone of a strong Instagram strategy. You have to understand what types of content you'll create for your audience online and how you'll use your content to create meaningful relationships. Throughout this module you'll learn the importance of content marketing, the different types of content you can create online, how to use content to expose problems and sell your products and services, and how to step into your role as a content creator.

WELCOME

what is content marketing?

you are a content creator

the types of content

picking content for your business

the value of valuable content

building content bridges

Introducing Content Themes

Wrapping It All Up